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Marketing Insights
Marketing Insights
The future of mobile marketing and the importance of a mobile-first user experience
By 2025, 73% of internet users will access the internet primarily through a mobile device. This means, mobile-first design is no longer optional.
Sarah Swindale
November 27, 2023
6 Min
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Landing Page Optimisation: Strategies for higher conversion rates
Landing page optimisation is key in order to keep visitors engaged and encourage them to convert into leads and customers.
Sarah Swindale
November 17, 2023
4 Min
Website
CRO
Copywriting
A beginners guide to Google Ads: The must dos, and the absolute DON'TS
No need to worry. This guide is designed specifically for beginners, walking through everything from must-dos and DON'Ts.
Sarah Swindale
November 14, 2023
4 Min
Digital Marketing
Google Ads
Automating Administrative Tasks: Boosting Efficiency with AI
With the introduction of AI, businesses are now able to automate mundane and repetitive tasks, freeing up time and resources.
Sarah Swindale
November 8, 2023
4 Min
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LinkedIn Ads: The power of B2B advertising and how to do it properly
With the ability to target specific audiences and set a budget, LinkedIn adverts can be a great way to get your message out to the right people.
Sarah Swindale
November 3, 2023
6 Min
Paid Ads
Digital Marketing
The Power of Storytelling in Content Marketing: Techniques and Examples
Storytelling is an essential part of content marketing, as it helps to create an emotional connection with the audience and make the content more memorable.
Sarah Swindale
October 27, 2023
4 Min
Copywriting
Digital Marketing
Understanding the fundamentals of HTML and the platforms best suited for your business
HTML is the backbone of the web, and it's the language that allows us to create websites that are both functional and visually appealing.
Sarah Swindale
October 25, 2023
6 Min
Website
Triggered Emails: What are they and how to set up and use them
By leveraging the power of automation, triggered emails can help you create a more personalised customer journey.
Sarah Swindale
October 23, 2023
6 Min
Automation
Digital Marketing
How to use Heat Maps to Analyse User Behaviour and Increase Lead Conversion
By tracking user clicks, scrolls, and mouse movements, heat maps provide valuable insights into how users interact with your website.
Sarah Swindale
October 20, 2023
6 Min
Website
CRO
Digital Marketing
AI Chatbots and Virtual Assistants: Enhancing SMB Customer Experiences
AI-powered customer service solutions are revolutionising the way small and medium businesses (SMBs) interact with their customers.
Sarah Swindale
October 18, 2023
6 Min
Automation
Digital Marketing
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Categories
Clear
Meta Ads
Website
Email Marketing
Paid Ads
Web Design
Digital Marketing
CRO
Copywriting
Automation
Google Ads
Subscribe to our newsletter
Featured Blogs
The Benefits of Hosting Webinars for Lead Generation
Tips for Designing Eye-Catching Ad Graphics
How to Integrate Social Proof into Your Paid Ads Strategy
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