Hayward Pools Australia

78,170

Email Sends

2417 Clicks

Within Emails

7.01%

Average CTOR

About

Hayward Pools Australia

In a nutshell - Hayward Pools Australia is a B2B luxury pool products brand that works directly with pool companies across Australia to distribute their products.

Challenges

  • No previous focus on Retention
  • No time to focus on Email Marketing 
  • Previous bad experience with Agencies 
  • Increased competition now in Australia

Goals

Hayward Pools Australia came to us looking to boost their brand reputation, keep customers coming back, and make the most of their under-used email database. They were short on time and really needed help from an agency that truly understood their industry.

Services Provided

  • Email Marketing 
  • Landing Page Design & Development 
  • Event Collateral Support

Deliverables

  • Monthly Email Campaign Strategy
  • Design of Email Assets
  • Copywriting of all Emails
  • Email Builds & Audience List Setup
  • ADHOC Landing Page Design & Dev
Prolific You was a breath of fresh air. They took the time to understand our business, and they’ve helped us to not only retain our existing audience, but to continue to grow our market share.
Rob
Hayward Pools Australia

And it WORKS!

44.09% Open Rate for 2024

That’s 9% better than the industry standard of 35.69%!

7.01% Click to Open Rate

On average, 7.01% people who opened the emails clicked a button.

34,463 people reading our Emails

Across 2024, we had a total of 34.5K people opening and reading our emails.

2,417 people Clicking Buttons

From that 34.5k, 2,417 people then clicked a button to take an action.

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